Simpson completes Bath & Body Works for Next

Simpson have recently completed the reconfiguration and fit‑out of the existing Next store at the Bullring in Birmingham to introduce the new Bath & Body Works concept.
The works included new wall layouts, an upgraded sprinkler system, refreshed lighting and ceilings, and a fully branded shopfront built to the Bath & Body Works specification, complete with detailed tiling. New joinery and internal signage were also installed to bring the brand to life.
The store is now fully open, with even the iconic Bullring Bull dressed in Bath & Body Works attire to celebrate the launch. Another successful project delivered by Simpson.

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